Emotion by Design (পেপারব্যাক)
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Why do its campaigns - from 'Just do it' to the famous Nike swoosh - capture the imaginations of millions worldwide?
And what can any founder or marketer learn from them?
Greg Hoffman joined Nike as 22-year-old design intern. Over the next thirty years, he would help craft some of the most iconic campaigns in history - for Ronaldo and Serena, Olympic Games and World Cup finals. Now, he unveils a transformative method that will make any brand more creative: emotion by design.
| Title | : | Emotion by Design |
| Author | : | গ্রেগ হফম্যান |
| Publisher | : | পেঙ্গুইন বুকস |
| ISBN | : | 9781847943569 |
| Edition | : | 2023 |
| Number of Pages | : | 279 |
| Country | : | India |
| Language | : | English |
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